Good Food. Nice Time.
Located in Denver’s historic Whittier neighborhood, Point Easy Denver serves new American fare with a local, seasonal menu. The goal with the branding for this welcoming neighborhood restaurant was to create a casual, timeless aesthetic. Utilizing a classic badge shape for the identity gives the guest a sense of familiarity and comfort. Point Easy’s desire to treat guests like family will remain, but their seasonal flavors and unparalleled cocktails will always be changing.
Role : Identity | Branding | Collateral | Apparel